Digital

Normal is the new aspirational: what should brands do?

Normal is the new aspirational: what should brands do?

Banal acts of normalcy have been elevated to aspiration status by recent events. Brands need to rapidly rethink how they present themselves to the world ... Read More
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How to continue engaging with your customers during COVID-19

With country and state borders closed and people urged to stay home, tourism operators have been left high and dry, with no income ... Read More
cube white block lot on gray surface

How to recognise your biggest growth-stoppers

There are four patterns of problems that cause growth to stall for SMEs. They're holding back thousands of companies - how can they be resolved? ... Read More
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Ensuring business continuity during COVID-19

Consumers and businesses have made fundamental behavioural shifts to restrict the spread of COVID-19. These are the key areas that IT leaders must focus on to ensure business continuity is ... Read More
5 ways scale-ups can use the pandemic to rebound

5 ways scale-ups can use the pandemic to rebound

Without question, the trauma and disruption from COVID-19 is seriously impacting the economy. How can businesses use the current crisis to assess where they have been, where they are, and ... Read More
New appetite for digital disruption

New appetite for digital disruption

Radical lockdowns have forced people to find different ways to stay connected. It's awoken a new appetite for digital disruption ... Read More
The future of "free shipping"

The future of “free shipping”

Retail powerhouses like Amazon and Walmart have conditioned customers to expect their orders in days, if not hours. Technology is critical to meet expectations ... Read More
8 applications for mobile and wearable tech in manufacturing

8 applications for mobile and wearable tech in manufacturing

In this digital era, data is recognised for its intrinsic value in smart decision-making and enhanced business insights. In manufacturing, data helps personnel on the shop floor to manage goals ... Read More
Collaboration and machine learning key for successful inventory

Collaboration and machine learning key for successful inventory

Spreadsheets, software and even people can get in the way of improving inventory placement processes. It needs collaboration, tearing down silos, and thinking in multiple dimensions ... Read More
Why brand research should shape your strategy in 2020

Why brand research should shape your strategy in 2020

Research data makes advertising much more efficient, eliminating the guesswork in campaigns and enabling real-time pivoting ... Read More
Demystifying MELT: the key data for business observability

Demystifying MELT: the key data for business observability

Understanding the use cases for different types of data allows better sense to be made of data and relationships, enabling quicker and easier resolution of issues ... Read More
Global TV advertising trends in 2020

Global TV advertising trends in 2020

2020 will be the tipping point for the streaming wars, as advertisers demand better data across all screens ... Read More
3 core elements of business observability

3 core elements of business observability

Today, teams need to monitor their applications and infrastructure through observability. It's a different approach to what was done just a few years ago with traditional monitoring ... Read More
What is business observability?

What is business observability?

Successful digital businesses are turning to observability to get ahead. But how does it differ from traditional app monitoring? ... Read More
Can technology save the healthcare crisis?

Can technology save the healthcare crisis?

Healthcare organisations across the globe are suffering a crisis when it comes to skilled and qualified workers. According to Harvard Business Review, 60% of 21st century jobs in require skills ... Read More
Shift to VOD: video advertising wars

Shift to VOD: video advertising wars

Consumers are not afraid of changing their behaviour, so the advertising sector also needs to embrace evolution. The shift to VoD is a boon to advertisers, who are no longer ... Read More
The devil is in the data: Mitigating cloud migration risks

The devil is in the data: Mitigating cloud migration risks

Using the cloud as a critical business driver can be greatly beneficial, but it’s important to be aware of the risks that migration can cause and take steps to mitigate ... Read More
4 factors to ruin your serverless migration

4 factors to ruin your serverless migration

Organisations need to upgrade and evolve their infrastructure technology to maintain a competitive edge ... Read More
3 growth hacks for better engagement

3 growth hacks for better engagement

By using data, understanding analytics and implementing a growth mindset, businesses can get to know their target market and better engage with their audience ... Read More
The dilemma of digital clutter

The dilemma of digital clutter

Where is the konmari for cloud? Gigabytes of free storage have turned many of us into digital hoarders. But it can be a trap. Digital hoarding is not without risk ... Read More
Declared Data: Why Consent Equals Value

Declared Data: Why Consent Equals Value

Consumer sentiment is increasingly hostile to the concept of businesses harvesting their personal data for commercial reasons. Yet the same time, more consumers than ever before expect a personalised experience ... Read More
The importance of data ethics – the philosophy of digital

The importance of data ethics – the philosophy of digital

Advances in technology have raised many challenging issues around privacy, ethics and human rights. It’s up to those in the industry to ensure a solid ethical framework for technology going ... Read More
Bridging the research and CX gap

Bridging the research and CX gap

Humans are the "new black" or the "new oil", and creating hyper-relevant customer experiences (CX) is the holy grail of marketing ... Read More
3 key tips to foster collaboration in a digital workforce

3 key tips to foster collaboration in a digital workforce

Collaborative environments, whether digital or otherwise, are about harnessing the skills and talents of individuals in teams within organisations to create a bigger and better impact than the sum of ... Read More
Are you creating data assets or a data dump?

Are you creating data assets or a data dump?

Our appetite to store more data is becoming insatiable. But most organisations still don't have good quality information actively driving better outcomes within their operational processes ... Read More
How to turn bad data into a new revenue stream

How to turn bad data into a new revenue stream

With the vast amounts of data companies gather and store, it can be challenging to figure out what’s actually of value. How can we assess and increase the economic value ... Read More
How to successfully embark on a DevOps journey

How to successfully embark on a DevOps journey

DevOps combines collaboration and transparency to speed development, implementation and innovation throughout an organisation. How can we use technology to drive and support DevOps? ... Read More
Cloud adoption: How different countries stack up

Cloud adoption: How different countries stack up

The speed at which businesses are able to adopt cloud, and how they use it, can be impacted by where they’re based in the world. Some markets are much more ... Read More
The Many Ways to Raise Funding for Your Startup

The Many Ways to Raise Funding for Your Startup

When it comes to raising external money, most people consider venture capital or angel investors. Look towards government grants as well ... Read More
Harnessing technology to ride the education boom

Harnessing technology to ride the education boom

Embracing technology, and making life easier for international students and agents to communicate and transact online will deliver exciting benefits as the education sector continues its rapid expansion ... Read More
Where are you in your cloud maturity journey?

Where are you in your cloud maturity journey?

For many enterprises, finding success in the cloud is still a daunting challenge. Too often, organisations set overly high expectations for the benefits of the cloud while underestimating the amount ... Read More
From the computer suite to the C-suite: How tech people can take over business

From the computer suite to the C-suite: How tech people can take over business

The way companies are run today is more data driven than ever before, which is opening the door for tech ​people to take on more responsibility​ ... Read More
3 common mistakes companies make when adopting cloud

3 common mistakes companies make when adopting cloud

There are many mistakes that companies new to the cloud make when they begin looking into cloud adoption, that can impact the success or failure of cloud migration ... Read More
What to know about the phenomenon that is data science

What to know about the phenomenon that is data science

The demand for data scientists today is already high with no signs of abating. PricewaterhouseCoopers (PwC) forecasted in 2017 that globally, 2.7 million new jobs will be created for data ... Read More
The 4 pitfalls of cloud migration

The 4 pitfalls of cloud migration

We often find that moving to the cloud isn’t necessarily as easy as we would like it to be - or as easy as we were led to believe it ... Read More
Why more Australian founders need to demand a seat at the global table

Why more Australian founders need to demand a seat at the global table

Too few Australian startup founders are able to realise their global potential when they deserve a “seat at the table” – the right to compete in the global market ... Read More
We need "Data-as-a-service" standards

We need “Data-as-a-service” standards

Data-as-a-service (DaaS) has been around as a concept for a few years, but it’s still a new term for many organisations ... Read More
Amazon: A digital wake-up call for retail

Amazon: A digital wake-up call for retail

Amazon’s entry into Australia should be a long overdue wake-up call for local retailers and businesses, limping along on sluggish, struggling last-century technology ... Read More
Blockchain is ready for prime time despite its critics

Blockchain is ready for prime time despite its critics

Over the last few years the hype around Blockchain has been brought to the forefront via mass entry into cryptocurrencies. How should we reconcile our expectations versus the reality? ... Read More
AI and the cloud: Separating fact from fiction

AI and the cloud: Separating fact from fiction

From virtual assistants to chatbots and deep learning, AI is taking up increasing space in the cloud. If you believe the hype, the advent of artificial intelligence is destined to ... Read More
U-turn needed on skilled visas

U-turn needed on skilled visas

Australia needs to open the door to tech talent. The economy desperately needs this but the current policies regarding employment visas are lethally short-sighted in a world where everything is ... Read More
The 6 top mistakes startups make when hiring tech talent

The 6 top mistakes startups make when hiring tech talent

The global war for tech talent still rages, and it can lead companies to panic and grab candidates who aren’t a good fit. Startups in particular tend to make several ... Read More
open source

Why Australian enterprises are embracing open source

More enterprises than ever before are relying on open source software. Two thirds of enterprises are now using OSS, according to the 2016 Future of Open Source Survey, and they're ... Read More
How to go from startup idea to execution

How to go from startup idea to execution

A lot of people are in the boat of “I have this great idea, I’ll get someone else to do the legwork, and I’ll make all the money. I’ll just ... Read More
Cloud applications and continuous business transformation

Cloud applications and continuous business transformation

Moving to the cloud should be about more than plugging in a solution. To realise the full benefits, it needs to be part of a full business transformation ... Read More
The rise of AI: should we be scared or ecstatic?

The rise of AI: should we be scared or ecstatic?

Tesla and SpaceX CEO Elon Musk has repeatedly said we need to be more concerned about safety with the increased use of AI, or artificial intelligence ... Read More
Why the cloud isn't Colditz

Why the cloud isn’t Colditz

Being "in the cloud" can lull companies into a false sense of security. Cloud doesn't mean that someone is taking care of everything for you. Any company still has many ... Read More
agm

AGM engagement: using technology to connect

Australian super funds could soon be required to hold Annual General Meetings (AGMs) if the government’s flagged changes to governance go through. AGMs are a thorny issue for the companies ... Read More
Chatbots: Opportunity and threat

Chatbots: Opportunity and threat

In the first six months after Facebook introduced a bot API for Messenger, around 34,000 chatbots were created. They’re being used for a range of purposes, from engaging at the pre-sales point ... Read More
serverless

The rise of serverless architecture

Serverless architecture has become a buzzword, with more and more people using it. But should they be? While there are some situations where serverless offers many benefits, there are also ... Read More
courage

Courage and clicks

Cut-through needs courage. Media organisations and their readers don't want safe, generic content. They want opinion articles that are strong, with interesting information and unique viewpoints ... Read More
Studies find CEOs more confident about cyber security than CIOs

Studies find CEOs more confident about cyber security than CIOs

Following an increasing number of high-profile breaches and ongoing pressure from governments and regulatory bodies, cyber security is increasingly taking centre stage on most board agendas. Board members are becoming ... Read More
Interview-as-a-service

Interview-as-a-service

When it comes to highly specialist technical roles, it can be hard for non-technical founders to assess and validate candidates’ technical credentials. You have the brilliant idea, but you don’t ... Read More