July marked five years since I joined JCDecaux as the first programmatic employee. Moving from a digital publisher to an Out-of-Home company three months...
Category: Digital
The beauty counter has long been ruled by the three P’s: price, prestige and packaging. For years, those signals defined what consumers aspired to,...
[caption id="attachment_2640" align="alignright" width="300"] Low angle view of ceiling mirror showing people's reflection[/caption] Hyper-personalisation is the leading focus for brands and marketers, but it...
[caption id="attachment_2637" align="alignright" width="300"] Digital tablet in hands of young male receptionist of luxurious modern hotel[/caption] Most hotel executives don’t need another dashboard. They...
Cannes remains one of the best litmus tests for where global media, advertising, and commerce are heading. And this year, one thing was obvious:...
[caption id="attachment_2621" align="alignright" width="300"] Set of renovation tools. Instruments for repair and maintenance. Hammer, wrench, screw and tongs on black background, top view flat...
[caption id="attachment_2595" align="alignright" width="300"] Online shopping concept. Shopping cart, laptop on the desk[/caption] Google officially stepped up the AI-commerce arms race last week with Shop AI:...
[caption id="attachment_2592" align="alignright" width="300"] hotel[/caption] Imagine your morning staff meeting being transformed into a strategic advantage. Demand forecasting with pinpoint accuracy. Guest preferences anticipated...
The hospitality industry is on the brink of significant transformation. With advances in artificial intelligence (AI), automation, and shifting consumer expectations, companies must adapt...
[caption id="attachment_2557" align="alignright" width="300"] Manufacture with three chimneys[/caption] With the Australian economy still dominated by the resources sector, the need to diversify is becoming critical....